"Attività, Tempo, Riduci, Elimina, Delega": the ATRED method, based on lean lifestyle methodologies, it one of the core tools that Lenovys teach enterprises and businessmen to improve their life-work balance and increase results, reducing time spent working.
When they approached us, the guys at Lenovys were running a successful business of time management and lean lifestyle coaching, all made in-house with the support of several spreadsheets and charts. They handled some of them and gave an overview of their process and goals.
We unmounted and analyzed their process, trying to understand which parts of it were forced by technology limits and which were foundational. We then rebuilt the user flows and mapped the goals and needs throughout the ATRED process, delivering the smoothest UX with a clean and elegant UI, working both on desktop, tablet and mobile.
Selected Works
Totem: Fitness EverywhereWeb App, Mobile App
Rational AI: AI Tech you can trustWeb App, Web Design, Branding
San Martino in LuccaBook Design
IdentistoriesLogo Design, Brand Identity, Web Design, Illustration
Storie ItalianeBook Design
Giacomo Sardini | 1750–1811Book Design
André Júlio TurquesaAlbum Design, Poster Design, Illustration
Affetti CollateraliBook Design
D1GITArt Direction, Editorial Design
DBLLogo Design, Brand Identity, Web Design
HUB/ARTLogo Design, Brand Identity, Web Design
Polittico Research LabPoster Design, Brand Identity, Web Design
Roberto Mariani ArchitettoExhibition Design, Art Direction
Genesis Lectures 2019Poster Design, Brand Identity, Web Design
120gBrand Identity, Web Design, Art Direction
LacunaEditorial Design
A field guide to architectureEditorial Design
Diletta BagsLogo Design, Brand Identity, Web Design, Art Direction
TuscanynessBrand Identity
Centro NINALogo Design, Brand Identity, Web Design
Genesis Lectures 2018Poster Design, Brand Identity, Web Design
Master's Degree ThesisBook Design
Bachelor's Degree ThesisBook Design
Affetti DaLogo Design, Brand Identity
Pisa Botanical GardenLogo Design, Brand Identity
