Yawpisti

YAWPISTI logo
TYPE
Brand Identity
YEAR
2018
CLIENT

YAWPISTI is a group of friends, a bunch of mad bards, a storm of irreverent word-players which stand in front of our modern world, and YAAAAAAAAAWP at it!

Pop, explosive and punchy, the new brand stands tall among the daily numbness and routine as strong and visible as the powerful YAWPISTI’s activities, words and thoughts.

YAWPISTI comms

I too am not a bit tamed,
I too am untranslatable,

I sound my barbaric YAWP!
over the roofs of the world.

Walt Whitman, 1819 - 1892
Song of Myself
YAWPISTI comms
YAWPISTI comms

Logo and brand comms are based on GT America by Grilli Type, using all the variation from compressed to extended, from ultra light to black. GT America Mono is used for information copy such as date, venue and other short to mid-lenght texts.

YAWPISTI merchandising
YAWPISTI merchandising

Below the first re-branded posters for the summer edition of YAWPISTI's poetry slam, held in Montalbano Jonico (a small village in the province of Matera, Basilicata) August 11th, 2018.

‘A Ditt Njend! Poetry Slam posters

Notice the pattern on the background: it's a playful way to recall Montalbano Jonico's coat of arms, composed by a traditional blue blazon with a black horse on a three-peaks hill. You can spot the hills, the horseshoe and of course the summer too: the sun and the waves of the near seaside.

‘A Ditt Njend! Poetry Slam poster

Selected Works

YAWPISTIBrand Identity, Logo Design, Poster Design

Master's Degree ThesisEditorial Design

Dossier 02 • D1GITArt Direction, Editorial Design

Centro NINALogo Design, Brand Identity, Web Design

ANDIAM!Logo Design, Brand Identity, Web Design

Affetti DaLogo Design, Brand Identity

Dossier 01 • LacunaEditorial Design

TuscanynessBrand Identity

Bachelor's Degree ThesisEditorial Design

Genesis Lectures 2018Poster Design, Brand Identity, Web Design

Fabio
Santaniello 
Bruun
© Fabio Santaniello Bruun
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