memories get blurred, but there’s
no glasses to refocus the mind’s shape
But there’s a worst thing, and it’s not related to the biological develop of the illness: year after year, sometimes, people with Alzheimer are abandoned to fight their invisible war alone.
The logo proposal for Affetti Da starts from this blurred point, where memories and help are faded and faltering, and points to the opposite side, where a new hope for ill people led to a new sharper future.
Here stands the research, the psychological help, the medical support, the awareness spreading and the loving care which Affetti Da aims to guarantee and disseminate through all the possible mediums.
This project has been awarded as Gold Mention in the contest "Logo against Alzheimer's" by CODE competitions.
Jury: Milo Manara, Milton Glaser, Federico Babina, Margherita Urbani, Pietro Corraini, Mario Trimarchi, Roberta Pantieri.
Selected Works
San Martino in LuccaBook Design
IdentistoriesLogo Design, Brand Identity, Web Design, Illustration
Storie ItalianeBook Design
Affetti CollateraliBook Design
DBLLogo Design, Brand Identity, Web Design
Giacomo Sardini | 1750–1811Book Design
André Júlio TurquesaAlbum Design, Poster Design, Illustration
Polittico Research LabPoster Design, Brand Identity, Web Design
D1GITArt Direction, Editorial Design
Diletta BagsLogo Design, Brand Identity, Web Design, Art Direction
Genesis Lectures 2019Poster Design, Brand Identity, Web Design
HUB/ARTLogo Design, Brand Identity, Web Design
120gBrand Identity, Web Design, Art Direction
Roberto Mariani ArchitettoExhibition Design, Art Direction
A field guide to architectureEditorial Design
Centro NINALogo Design, Brand Identity, Web Design
Master's Degree ThesisBook Design
Bachelor's Degree ThesisBook Design
LacunaEditorial Design
TuscanynessBrand Identity
Pisa Botanical GardenLogo Design, Brand Identity
Genesis Lectures 2018Poster Design, Brand Identity, Web Design
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