It is a center for creative and experimental research and promotes seminars, talks, workshops, symposia, exhibitions, performances, and publications, born from an idea of prof. arch. Lina Malfona.
I developed its visual identity, logo and website, along with all its poster and visual for the promotion of PRL workshops, conferences and activities.
The visual identity and website are based on Sharp Type's Beatrice Display and TypeType's TT Firs Neue, pastel colours with headlines in stronger hues, and the use of PRL logo shape as mask playing with the concept of "polittico" (the polyptych is a painting which is divided into sections or panels).
In the header, the first event of the permanent workshop “Creative Process”, led by Pascal Schwaighofer, a Zurich-based artist currently carrying out research at Cornell University.
In the thumbnails, "Opoyaz" © Pascal Schwaighofer.
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